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Audi are a German car manufacturer steeped
in tradition and heritage, the company motto of 'Vorsprung
durch Technik' or 'advantage through technology' is plain
to see on the forecourts of Audi dealerships.
Technological developments are at the heart of the Audi ethos
with many modern techniques first being pioneered by this
forward thinking German company's motor sport division. |
One car you will not find in dealerships is the Audi Quattro, this
legendary car owes its fame to a string of brilliant rally championship
performances and many commentators consider it a seminal car in
terms of handling and drive system.
The Quattro took advantage of new regulations in rally racing that
allowed all-wheel drive cars in an era when doubters were criticising
Audi for producing a car with such a system. Critics however were
quickly silenced as the Audi Quattro one its first race and dominated
the sport for two years. Audi dealerships suddenly found themselves
inundated with orders for a car that was expected to be a flop.
The Quattro system has been modernised and is now used in a variety
of cars in the Audi range. Audi have carved themselves a niche in
the market when it comes to producing all wheel drive cars, despite
efforts of other manufacturers to produce these types of model it
is only companies such as Subaru who have managed to match anything
on the forecourts of Audi dealerships.
Audi have pursued a course of rust and corrosion prevention for
a number of years and with a great deal of success. Vehicles are
one hundred percent galvanised as part of this and their lead has
been followed by other manufacturers. Zinc coating has been so successful
in the prevention of rust and corrosion that even Audi have been
surprised by their car's durability; so much so that their ten year
anti corrosion guarantee has been extended to twelve years. As part
of this Audi have produced an all-aluminium car in the form of the
A8; this 'space-frame' technology is ultimately revolutionary and
the cars on the forecourts of dealerships are at the forefront of
this revolution.
Technological development is even part of the engine design process
with Audi acting as the avant guarde of the efficiency drive. The
new FSI engines use fuel stratification injection technology to
increase efficiency and mileage. Most of the petrol models currently
available on the forecourts of dealerships now utilise this technology,
with rising costs of fuel, this technology is becoming evermore
popular with owners. The aluminium frame of the A8 also adds to
this increased mileage by making the car incredibly light and hence,
more fuel efficient.
Much of this technology comes as an offshoot to the successful
motor sport division of the company. Although Audi do not possess
a Formula 1 team, in other disciplines Audi have achieved success.
In touring cars and Championship Racing the Quattro system has been
beneficial and returned considerable race and championship wins.
The Sports Car Racing Competition has also seen a number Audis during
its history; again, success has been forthcoming with three wins
on the trot in the Le Mans 24 hours between 2000 and 2002. The current
contender is the R10 which since 2005 has added to the trophy cabinet.
Recently voted the most successful motor sport company since the
turn of the century, dealerships will gladly highlight the exemplary
racing pedigree of their cars.
Article Source:
http://www.articletap.com
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